The Giacomo Sperone company was founded in 1911 by Antonio Sperone Sr., who started a craft made production of Vermouth and fortified wines in a small cellar just outside Turin. Those were heroic times when goods were delivered on carts pulled by horses. As years went by, after a short interruption due to World War I, the expansion continued gradually throughout Italy and abroad, thanks to the initiative of the oenologist Giacomo, Antonio’s son; in 1960 Giacomo built a new and modern plant in Cusano Milanino, close to Milan: the company increased its growth also adding a vast range of sparkling wines (first of all Asti sparkling wine) to its assortment. In the Seventies Paolo and Antonio, Giacomo’s sons, joined the company. In 1983 the Sperone family opened another canteen, Tenute Neirano, in the Asti area; surrounded by 25 hectares of vineyards, Tenute Neirano activity is centred on the production and bottling of high quality wines from the Piedmont area.